Woman smiling with a satisfied expression in front of a Burger King restaurant — Burger King is inviting everyone to enjoy unique and special flavors | Google Maps, en.elcierredigital.com, Aflo Images de アフロ

Camara — Burger King is inviting everyone to enjoy unique and special flavors | Google Maps, en.elcierredigital.com, Aflo Images de アフロ

Goodbye McDonald's: Burger King announces what the United States has been waiting for

Irresistible promotions, gifts, and an innovative menu mark the beginning of summer for fast food lovers

03/06/2025 17:03:00h

Angélica Oyarzún

In the United States, competition in the fast food sector is intense and constantly evolving. Whether it's McDonald's or Burger King, the chains seek to attract consumers with innovative promotions and products that spark interest. Summer is a key season for brands that want to win over the appetite and preference of millions.

Strategic promotions, loyalty programs, and themed collaborations are some of the tools used by fast food chains. In this context, Burger King is starting June with offers that combine low prices and nostalgia. In addition, they position it among the top spots in fast food.

Promotion of two Impossible Whopper burgers in front of a Burger King location

Burger King Brings a Shocking Month with the Best Flavors | Google Maps, en.elcierredigital.com, Burger King

Promotions and Gifts That Win Over Burger King Fans

Burger King is celebrating its 71st anniversary with a campaign that's revolutionizing summer 2025 in the United States. Since June 1, members of the Royal Perks program receive daily gifts, including the iconic Whopper and new options that are causing a sensation on social media.

The month's calendar is full of can't-miss dates. On June 4, National Cheese Day, free Mozzarella Fries are offered with just a one dollar purchase. For Father's Day, on June 15, Burger King is launching a BOGO Whopper, where you buy one and get another one free.

On June 22, Onion Rings of any size will be free. Throughout the month, the BOGO Impossible Whopper is available for those who prefer meatless alternatives.

Burger King promotion inspired by How to Train Your Dragon with a red bun burger, cheese sticks, chocolate ice cream, and a pink drink in front of a location

For fast food and movie lovers, this menu is something new | Google Maps, en.elcierredigital.com, Burger King

A Themed Menu That Combines Movies, Flavor, and Loyalty

In addition to the promotions during several days in June, Burger King launched a menu inspired by the movie "How to Train Your Dragon." It's available since May 27 in the United States. The star dish is the Dragon Flame-Grilled Whopper, with red and orange bun, crispy bacon, and flame-grilled beef that doesn't go unnoticed.

This menu is complemented by Fiery Dragon Mozzarella Fries and the refreshing Soaring Strawberry Lemonade. This strategy strengthens the bond with customers who are fans of the movie and Burger King, marking a summer full of innovation. With these actions, Burger King is strongly positioning itself to compete for the fast food throne in the United States.

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