Arrives at Dollar Tree: the product that's set to take the US by storm this July

Summer has already begun, and with it come new consumption habits. Families are looking for practical, affordable products that are suited to the heat and outdoor gatherings. Among so many new releases, one has started to stand out. It doesn't come from a major luxury store, nor is it exclusive to online platforms.

Its point of sale is surprising: Dollar Tree, the low-price retailer that keeps gaining prominence in American households. This month, they've added an item that's already causing a stir among shoppers.

Dollar Tree Has the Fries of the Summer

These are Arby’s frozen curly fries, from one of the most recognized fast food chains in the country. These curly fries, known for their spicy flavor and crispy texture, arrived in Dollar Tree's freezers at the end of June. Since then, they've become one of the most sought-after items for barbecues, family dinners, or simply as a quick snack.

The 22 oz. package sells for $5, a price well below what you find at conventional supermarkets. There, the same package can cost up to $8. That difference has been key to their initial success, but it's not the only thing that makes them stand out.

According to reviews from specialized sites like Allrecipes and The Sun, the balance between flavor and cost is hard to match. "They're perfect for the summer freezer," says the Allrecipes critic, who included them among the best buys of the month. They don't need additional ingredients or complicated preparation: you cook them straight in the oven or air fryer.

Moreover, the fact that a brand like Arby’s is now at Dollar Tree marks a shift in the retailer's strategy. It's no longer just about selling generic items at low prices. Now, they're betting on recognized brands, family-size formats, and options that used to be seen only at major chains or club stores.

This move coincides with Dollar Tree's recent evolution, as they've started to implement a multi-price model. Although the store keeps many items at $1.25, they're already adding products up to $7 on their shelves. This allows them to offer more variety and adapt to new customer profiles.

In fact, according to market data, Dollar Tree has started to attract consumers with incomes over $100,000 a year. People who value efficiency, but also quality. The arrival of Arby’s fries directly responds to that demand.

This isn't just designed to please. It's meant to be repeated. Its sale in large formats makes it ideal for sharing at Fourth of July celebrations, family gatherings, or poolside afternoons.

Those who've already tried them highlight their familiar flavor and quick preparation. On social media, there are users who recommend buying them "in quantity" before they sell out.

The positive reception is already noticeable in some stores, where empty shelves have been reported on certain days. Dollar Tree hasn't confirmed whether this is a temporary promotion or one that'll last all summer.

What is clear is that, in this month of July, a simple, tasty, and affordable item has managed to become the star. Everything suggests the trend will continue.